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PepsiCo Inc.

www.pepsico.com

Latest From PepsiCo Inc.

Gatorade 'Sports Fuel' Campaign Makes Boosting Brand Value Big For SportFuel

SportFuel alleged Gatorade began using "Sports Fuel Company" slogan in 2016 as “attention getting symbol” and argued PepsiCo included a trademark indication with the slogan, according to a ruling by US Seventh Circuit Court. "It definitely does not make life easier when you have a large competitor such as Gatorade 'taking away' your brand identity, but a brand’s identity is made up of more than just a slogan/name," says Vincent Duong of Simon-Kucher.

Dietary Supplements Advertising, Marketing & Sales

Reckitt Names New CEO To Ignite Growth And Lead Digital Transformation

Reckitt Benckiser has poached PepsiCo's global chief commercial officer, Laxman Narasimhan, to replace Rakesh Kapoor as the UK-based firm's CEO. Setting his stall out early, Narasimhan has made clear that RB's "capabilities and culture" need to change to make the company fit for the new digital world.
Appointments Business Strategies

Wellness Industry News: MacKay Leaving CRN; Another Life-Line Recall, Ginkgo Bioworks' Second Startup, More

Duffy MacKay is leaving CRN and Andrew Shao will return for an interim period; McDaniel Life-Line recalls all lots of its Life-Line Water due to contamination; Harvest One acquires LivRelief supplement firm; and Gingko Bioworks' second startup funded $90m.

Wellness Advertising, Marketing & Sales

Health, Beauty And Wellness Industry News: Launches, Appointments, Recall

Non-compliant cap prompts GNC Women’s Iron recall; Pedialyte Sparking Rush takes on sports drinks; ALA, curcumin in latest HydroxyCut formulation; Australian ingrown hair treatments reach US; Canadian cardio health drinks reach US; Sankaran to lead PepsiCo in North America; and Peet’s Coffee invests adjacent kombucha market.

Dietary Supplements Advertising, Marketing & Sales
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  • Alias(es)
  • Ownership
  • Public
  • Headquarters
  • Worldwide
    • North America
      • USA
  • Parent & Subsidiaries
  • PepsiCo Inc.
  • Senior Management
  • R. A Enrico, Chmn. & CEO
  • Contact Info
  • PepsiCo Inc.
    Phone: (914) 253-2000
    700 Anderson Hill Rd.
    Purchase, NY 10577
    USA
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