Exelixis Explains Virtues Of Flat Pricing For Cometriq
This article was originally published in The Pink Sheet Daily
Executive Summary
Approval in very rare medullary thyroid cancer marks an important milestone for Exelixis’ Cometriq (cabozantinib), which is being positioned for multiple cancers. The company will need only five sales reps for the thyroid cancer market and plans to launch in late January 2013 at the price of $9,900 per 28 days.