W.F. Young Absorbine Jr. Bug Block Launching Spring 2001
This article was originally published in The Tan Sheet
Executive Summary
W.F. Young is targeting Absorbine Jr. Bug Block insect repellent/sunblock to parents seeking DEET-free products to use on their children because of health concerns with n, n-diethyl-m-toluamide. Planned to ship in the fourth quarter, the product also is aimed at adult users.