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OTC Drugs

VitaminSpice launches ad-campaign during MLB GameDay programs

This article was originally published in The Tan Sheet

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Executive Summary

VitaminSpice begins an ad campaign in Major League Baseball GameDay magazines for a vitamin-enhanced spice line. In an April 7 release, the Wayne, Pa.-based firm says the campaign is part of a "multiyear, multimillion dollar advertising program" the firm signed with sports marketing firm CWC Sports in February. The campaign includes full-page ads in nine teams' GameDay magazines
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This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

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