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NAD reviews prostate supplement claims

This article was originally published in The Tan Sheet

Executive Summary

The Herbal Groups Inc. discontinued its "Prostate Health Blog" when a National Advertising Division inquiry determined the blog advertised the firm's Prostalex Plus dietary supplement, but was not clearly marked as advertising, the Council of Better Business Bureaus division says Aug. 11. Although NAD determined some blog claims were supported by the firm's supporting research, others overstated results of supporting research, including that the product leads to "improvement in erectile issues and increased sex drive." Herbal Groups believed research supports its claims but agreed to comply with NAD's recommendations. NAD referred the firm to the Federal Trade Commission when it initially declined to comply (1"The Tan Sheet" May 11, 2009, In Brief)

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