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Pharmavite launch

This article was originally published in The Tan Sheet

Executive Summary

Nature Made Rx Essentials is a dietary supplement line that helps prescription drug users meet their specific nutritional needs, according to Northridge, Calif.-based Pharmavite. Available now at food, drug and mass retailers, the line is based on studies that have shown that key nutrients, including CoQ10, vitamin D, folic acid and vitamin B12 are often at low levels in people taking certain types of medication. The five-product line includes supplements for consumers taking medication for cholesterol, heartburn/acid reflux, depression, arthritis and diabetes...

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