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Martek dresses in Silk

This article was originally published in The Tan Sheet

Executive Summary

Martek Biosciences announces Feb. 2 its omega-3 product life'sDHA is featured in White Waves' Silk Plus Omega-3 DHA soy milk. The product is currently available in half-gallon sizes at supermarkets and natural food stores nationwide, according to the release. "Silk Plus Omega-3 DHA offers calcium, vitamin D and vitamin A, plus heart healthy soy protein and 32 mg per serving of life'sDHA," the Columbia, Md.-based firm says. The product "illustrates how DHA is moving into the mainstream food and beverage market," Martek Biosciences CEO Steve Dubin says. In January Martek announced General Mills added life'sDHA to the Yoplait Kids line (1"The Tan Sheet," Jan. 22, 2007, In Brief)...

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Expo West In Brief

Horizon milk with DHA: Martek Bioscience has entered into a new agreement with Dean Foods Company's WhiteWave Foods subsidiary that will add Martek's life'sDHA to the Horizon Organic milk and new Rachel's natural yogurt brand products, the algal DHA firm announces March 9. The products are expected to debut in mid-2007, Martek notes. Under the 15-year deal, Dean and WhiteWave will purchase all their DHA omega-3 needs from Martek for products in the U.S. and other designated territories. "I believe that this agreement with Dean will serve as an important step forward towards the widespread use of Martek's life'sDHA in a variety of food and beverage products," Martek CEO Steve Dubin says. A previous agreement between the firms added life'sDHA in Silk Plus Omega-3 DHA soy milk (1"The Tan Sheet" Feb. 5, 2007, In Brief). At the show, WhiteWave also introduced Silk Plus Fiber and the Rachel's line of premium natural yogurts, which will be available nationwide in select channels...

Functional yogurt

Martek Biosciences announces Jan. 11 General Mills has added Martek's life'sDHA to the Yoplait Kids line. "This 'on-the-go' yogurt product will provide health-conscious parents with a unique, high quality, nutritious selection to give their children," the company says. The 4 oz. product with "25% less sugar" will available at retailers nationwide in mid February, according to the firm. In related news, Dannon announces Jan. 8 it will add Lactobacillus GG to its Danimals line of drinks specifically made for children in April...

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