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Vital Living

This article was originally published in The Tan Sheet

Executive Summary

Third-quarter revenues increased 47% to $1.5 mil. and net loss decreased 99.5% to $11,000, Vital Living announces Nov. 3. As gross profit rose 70% to $853,000, CEO Stuart Bensons attributed the company's "substantially improved financial results" to the "corporate turnaround" program that was initiated last year. "The compay's ability to execute successfully its business plan by focusing on its core competencies led to a dramatic improvement in the bottom line, as we approached breakeven in the third quarter," Benson added. Strong revenue growth "resulted primarily from increased sales of our core product, GreensFirst, combined with the positive momentum achieved in our extended Doctors for Nutrition brand," CFO Gregg Linn said. Vital Living intends to expand its regional distributor base as well as introduce a proprietary quality-assurance program called Vital Assure...

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