NASCAR promotes quitting
This article was originally published in The Tan Sheet
Executive Summary
NASCAR vehicles will feature GlaxoSmithKline smoking cessation products including Nicorette nicotine gum, NicoDerm CQ patches andCommit lozenges under sponsorship agreement, GSK announces Jan. 27. Nicorette Fresh Mint will be featured on Casey Mears' car for the first time at the Golden Corral 500 on March 20. GSK promotes the NRT gum as "the first quit-smoking gum that tastes like real gum." Glaxo will support the partnership with advertising and exhibits at the 2005 NEXTEL Cup. Until last year, the race was sponsored by Winston cigarettes...