APhA OTC survey
This article was originally published in The Tan Sheet
Executive Summary
Pfizer's Benadryl is OTC allergy remedy most often recommended by pharmacists, accounting for 21.5% of weekly pharmacist recommendations, according to American Pharmaceutical Association survey published in December issue of APhA's Pharmacy Today. Schering's Chlor-Trimeton came in second with 19.2% of weekly recommendations, while "other" products were recommended nearly half of the time (49.9%). Conducted in August 2002, survey asked 1,000 pharmacists which products they recommend for self-care of common conditions such as allergy, cold, headache; participants were provided with a list of products or could write in additional remedies. APhA reports a 32% response rate...
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