Allegra Ad State Law Portrayal Misleading When Applied To Benadryl – W-L
This article was originally published in The Tan Sheet
Executive Summary
A DTC radio ad for Aventis' Rx antihistamine Allegra (fexofenadine) misrepresents state laws concerning driving impairment when referring to Pfizer/Warner-Lambert Consumer Group's Benadryl, the firm alleges in a case to appear in an upcoming NAD Case Reports