Natrol
This article was originally published in The Tan Sheet
Executive Summary
Company is shipping CholesteSure red yeast rice extract to food, drug and mass market outlets, as well as health food stores nationwide. Full distribution is expected within a month. A 60-count bottle will sell for $14.99. Each 600 mg capsule contains .4% lovastatin, the same active ingredient in Simi Valley, Calif.-based Pharmanex' Cholestin and Merck's Rx cholesterol reducer, Mevacor. Labeling for CholesteSure contains the structure/function claim "Promotes balanced cholesterol levels." Pharmanex filed suit against Trevose, Penn.-based HPF, Inc. April 14 related to the company's marketing of its red yeast rice product, Cholestene. The suit is pending