PVSvitamins.com
This article was originally published in The Tan Sheet
Executive Summary
Online Phar-Mor Vitamin Store launching in late February is offering Sundown Vitamins through a partnership with Rexall Sundown. The site also will offer other brands including NBTY's Vitamin World, which has been exclusively licensed by Phar-Mor for online selling ("The Tan Sheet" Feb. 8, p. 6). Separately, Phar-Mor promotes Warren Jeffrey to exec VP, merchandising, marketing and logistics from his position of senior VP, store and pharmacy operations