In Brief: Dial
This article was originally published in The Tan Sheet
Executive Summary
Dial: Brand sales increase 2.6% to $351.2 mil. for fiscal 1997 (ended Jan. 3), and were up 18.4% to $91.3 mil. for the fourth quarter. Sales of the company's Latin American soap and detergent unit Nuevo Federal, acquired in September, were $19.1 mil. Dial Corp. net sales for the fiscal year were down 3.1% to $1.36 bil., including lost revenues from divested brands and a 15% price decline in Purex laundry detergent in 1996. Excluding the extraordinary charges, sales from core brands grew 7.1% to $1.3 bil...