In Brief: Nizoral AD
This article was originally published in The Tan Sheet
Executive Summary
Nizoral AD: Consumer ads for J&J's recently switched dandruff shampoo will be designed by McCann Erickson, New York City. Ads to health professionals announcing the switch will be handled by Quantum Consumer, a division of CommonHealth based in Parsippany, N.J. Thomas Ferguson, which handles advertising for the Rx brand, also is a division of CommonHealth. Nizoral AD was approved for OTC treatment of dandruff Oct. 10 ("The Tan Sheet" Oct. 20, p. 3)...