In Brief: Carter-Wallace
This article was originally published in The Tan Sheet
Executive Summary
Carter-Wallace: Consolidates advertising responsibilities for its Consumer Products business at Bates USA, New York City. In addition to the Arrid antiperspirant and Trojan condoms brands, which were assigned to Bates in 1975 and 1984, respectively, Bates now will handle Pearl Drops Whitening Toothpaste, Nair Depilatory and First Response Pregnancy Test Kits. The Pearl Drops, Nair and First Response accounts were previously at Avrett Free & Ginsberg...