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McNeil cholesterol-lowering stanol ester product launch targeted for spring 1998.

This article was originally published in The Tan Sheet

Executive Summary

McNEIL CHOLESTEROL-REDUCING ESTER: FIRM LOOKING AT "WIDE RANGE" OF FORMS for the patented dietary ingredient for which the J&J subsidiary announced it had acquired exclusive North American marketing rights July 15. McNeil Consumer Products acquired the rights to stanol ester from the Helsinki, Finland-based Raisio Group, which markets the ingredient in Benecol margarine in Europe.

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