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In Brief: CNS' Breathe Right strips

This article was originally published in The Tan Sheet

Executive Summary

CNS' Breathe Right strips: Minneapolis, Minn.-based company to promote the nasal strips with Universal Pictures' summer film release of "Leave it to Beaver." To "support the promotion and drive store traffic," the company plans to distribute a front-page free-standing insert (circulation of 50.6 mil.) with a 75 [cents]-off coupon. Store displays will "play up the movie as well as showcase the nasal strips in action," according to the company...
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