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In Brief: Colgate-Palmolive

This article was originally published in The Tan Sheet

Executive Summary

Colgate-Palmolive: Receives Brazilian antitrust approval of the January 1995 acquisition of Kolynos Oral Care from American Home Products, the company announces Sept. 19. Under the terms of the approval, Colgate must either suspend use of the Kolynos toothpaste trademark in Brazil for "several years" or license use of the trademark in Brazil "on a long-term basis," the company said. According to Colgate, Kolynos' Brazilian toothpaste operation represents about two-thirds of the Kolynos' business, which operates in 19 countries. Colgate called the approval of the purchase "a major step forward," and said it expects to present a plan to the Brazilian antitrust agency "within several months"...
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