Pink Sheet is part of the Business Intelligence Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC’s registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

Printed By

UsernamePublicRestriction
UsernamePublicRestriction

In Brief: Renova consumer ads

This article was originally published in The Tan Sheet

Executive Summary

Renova consumer ads: Ortho plans to launch consumer advertising campaign in mid-June touting the prescription anti-wrinkling agent as a "tube of truth." The campaign, designed by DDB Needham, New York, features a toll-free number through which consumers can enroll in a compliance program with personalized progress bulletins; eventually the campaign will expand to include direct-to-consumer TV ads. The Renova compliance brochure recommends J&J's Neutrogena line for additional skin care needs...
Advertisement

Topics

Advertisement
UsernamePublicRestriction

Register

PS085464

Ask The Analyst

Please Note: You can also Click below Link for Ask the Analyst
Ask The Analyst

Your question has been successfully sent to the email address below and we will get back as soon as possible. my@email.address.

All fields are required.

Please make sure all fields are completed.

Please make sure you have filled out all fields

Please make sure you have filled out all fields

Please enter a valid e-mail address

Please enter a valid Phone Number

Ask your question to our analysts

Cancel