Warner-Lambert to use confectionery sales force in support of Zantac 75 launch.
This article was originally published in The Tan Sheet
Executive Summary
WARNER-LAMBERT CONFECTIONERY SALES FORCE TO HELP MARKET ZANTAC 75, Chairman and CEO Mel Goodes told securities analysts in New York City on April 11. "We're throwing the full weight of our company behind Zantac 75," Warner-Lambert President Lodewijk de Vink added.