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Schiff, Rexall Sundown enter whole-food phytonutrients market in June.

This article was originally published in The Tan Sheet

Executive Summary

SCHIFF, REXALL SUNDOWN ENTER WHOLE-FOOD SUPPLEMENTS MARKET with the Schiff PhytoCharged supplements line and Rexall Sundown's Whole Food Nutritionals. Schiff began shipping its five products to health food stores nationwide at the beginning of June. The company eventually expects to introduce the PhytoCharged line in supermarket and drug store outlets as well. Schiff products are marketed by Weider Nutrition Group.
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