Rx-TO-OTC SWITCH CONSUMER EDUCATION EFFECTIVENESS STUDIES
This article was originally published in The Tan Sheet
Executive Summary
Rx-TO-OTC SWITCH CONSUMER EDUCATION EFFECTIVENESS STUDIES are needed to assess whether consumers thoroughly understand how to properly use Rx-to-OTC switch products, FDA Office of OTC Drug Evaluation Director Michael Weintraub, MD, proposed at a May 24 forum on Rx-to-OTC drug switches sponsored by the Center for the Study of Drug Development at Tufts University. "I think [education studies] are really crucial because more drugs are going over-the- counter -- drugs that need education to be used properly," he remarked.