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Barr To File Seasonale Lo NDA By June 30

This article was originally published in The Pink Sheet Daily

Executive Summary

As Barr prepares to extend the Seasonale franchise, the company will introduce a new DTC TV campaign for the original formulation in late June or early July after FDA signs off on the ads. The company anticipates launching Seasonique in the fall, pending FDA approval of the extended-regimen contraceptive.
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