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Zyprexa, Zyrtec Medication Errors Prompt "Dear Doctor" Letter From Lilly

This article was originally published in The Pink Sheet Daily

Executive Summary

The letter, sent to 424,500 physicians and pharmacists, points to the similarity between product names and close proximity of storage as factors contributing to prescribing and dispensing errors. To prevent future errors, Lilly has changed labeling on bottles of 10 mg Zyprexa for "easier identification."

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