Prozac Weekly
Executive Summary
Lilly's weekly fluoxetine captures .8% of new antidepressant scripts, with sales of $6 mil. in the second quarter. The dollar number does not reflect actual Prozac Weekly total prescriptions due to Lilly's 30-day coupon program during the quarter, Investor Relations Director Simon Harford explains. Prozac/Sarafem sales were up 10% to $692.4 mil. Part of the growth is attributable to a 4% price increase on May 1. A 20 mg capsule now costs $2.96 per day of therapy