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Roche/Mannheim to link drug, diagnostics marketing through "Integrated Healthcare Solutions" division.

Executive Summary

ROCHE/MANNHEIM MARKETING UNIT TO LINK DRUGS, DIAGNOSTICS IN "PACKAGES" as part of the merger of Roche and Boehringer Mannheim parent Corange announced in May ("The Pink Sheet" June 2, p. 5). The "Integrated Healthcare Solutions" unit will be responsible for ensuring "that efficient, cost-effective packages can be brought to the health care market," Roche declared Sept. 11.
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