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A Personal Touch Can Help Medication Adherence, Mass General Finds

 
• By Gregory Twachtman

As themes of patient-centered outcomes and personalized medicine become more common in drug development, the concepts also are playing out in the medication adherence space, as shown in a program at Massachusetts General Hospital.

As drug developers focus more on personalized medicine and understanding the outcomes that are important to patients, those themes also are resonating with providers who are tasked with ensuring patients’ adhere to their medication regimens.

One example of how individualization can become the hallmark of medication adherence is a program undertaken at Massachusetts General Hospital

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