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Procter & Gamble Co.

Latest From Procter & Gamble Co.

Unilever Grows European Portfolio, P&G Trims More Brands In Toothpaste Deal

Fluocaril and Parogencyl are “well-known” toothpastes that have garnered “strong endorsement from health professionals,” Unilever says. The brands, identified by analysts as potential candidates for sale, are latest in P&G’s ongoing trimming of lower-selling lines.

Beauty Advertising, Marketing & Sales

P&G Positions Joy Women's Razor To Bring Shaving 'Back To The Essentials'

P&G launches joy brand for women as a no-frills razor for a reasonable price, contrasting in positioning with Venus. Brand and glee shaving preparations are sold exclusively in Walmart stores to target millennial and generation Z age groups.
Commercial Launches

People Round-Up: Appointments at Angelini, Polpharma, GSK, EMA, Holland & Barrett and Blackmores

Angelini, Holland & Barrett and Blackmores have new CEOs, while GSK, Polpharma and the EMA have made executive appointments.
Appointments Health

No Clean Bill Of Health For Rite Aid's '#1 Doctor Recommended' Claims

Rite Aid discontinues “#1 doctor recommended” and similar claims promoting OTC drug, dietary supplement and other health and wellness brands when National Advertising Division reminds firm that retailers cannot rely on suppliers' assertion of accuracy about claims but must have their own substantiation.

OTC Drugs Dietary Supplements
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