New Products In Brief
This article was originally published in The Tan Sheet
Executive Summary
I AM opens doors, launches liquids
You may also be interested in...
Interview: Fugate Attracted By UrgentRx Focus On Branding, Unique Positioning
Ron Fugate sees UrgentRx not only using some of the strongest marketing strategies he’s known for building a successful consumer health care product brand, but also making headway in new areas important to driving sales for new products.
Interview: Fugate Attracted By UrgentRx Focus On Branding, Unique Positioning
Ron Fugate sees UrgentRx not only using some of the strongest marketing strategies he’s known for building a successful consumer health care product brand, but also making headway in new areas important to driving sales for new products.
P&G Slashes Guidance, Promises Sharper Focus, Bigger Innovations
The firm makes “necessary adjustments” to achieve more balanced growth across its markets and product categories, CEO Bob McDonald says. But Wall Street may not be reassured, as analysts are frustrated with P&G for not better defending against macroeconomic challenges and fixing internal structural issues.