Atrium Acquires Garden Of Life, Gains Distribution To Health Food Stores
This article was originally published in The Tan Sheet
Executive Summary
Atrium Innovations' $35 million acquisition of supplement marketer Garden of Life secures the Canadian firm a strong foothold in the health food store distribution channel and expands its U.S. presence
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Garden Of Life Blooms For Atrium During M&A Break
After more than a dozen acquisitions between 2000 and 2010, Atrium Innovations is on hiatus from M&A activity to focus on integrating operations and driving growth in its branded retail sales, led by subsidiary Garden of Life.
Garden Of Life Blooms For Atrium During M&A Break
After more than a dozen acquisitions between 2000 and 2010, Atrium Innovations is on hiatus from M&A activity to focus on integrating operations and driving growth in its branded retail sales, led by subsidiary Garden of Life.
Atrium Innovations acquires Trophic Canada
Atrium Innovations' $11 million acquisition of the vitamin, mineral and supplement maker and distributor Trophic Canada gives the marketer "a stronger and complementary foothold" in the Canadian market. Trophic's two brands, Trophic and Wild Rose, include 150 products and sell approximately $7.5 million annually, primarily in specialized health food stores, according to Atrium's March 18 release. Atrium entered health food stores last September with the acquisition of Garden of Life (1"The Tan Sheet" Sept. 22, 2009). Before that it acquired enzyme manufacturer Enyzm-Arzeimittel-Berlin (2"The Tan Sheet" May 25, 2009, In Brief)