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Consumer OTC Drugs

Wyeth-Sponsored Multivitamin Study Finds $1.6 Bil. Health Insurance Savings

This article was originally published in The Tan Sheet

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  • The Tan Sheet

Executive Summary

A recent cost analysis linking substantial health care savings to daily multivitamin use in consumers over 65 may aid in persuading insurers to cover such a regimen. The findings were released by Centrum marketer Wyeth Consumer Healthcare at an Oct. 2 briefing in Washington, D.C

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