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Consumer OTC Drugs

Wyeth Consumer Healthcare To Debut In March

This article was originally published in The Tan Sheet

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  • The Tan Sheet

Executive Summary

American Home Products expects adding the well-known "Wyeth" name to labeling of its consumer healthcare products will enhance customer recognition and branding power

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AHP becomes Wyeth

Wyeth Consumer Healthcare will replace the Whitehall-Robins name on product packaging at next label printings. AHP formally changed its name to Wyeth March 11 (1"The Tan Sheet" Jan. 28, 2002, p. 8)...

AHP becomes Wyeth

Wyeth Consumer Healthcare will replace the Whitehall-Robins name on product packaging at next label printings. AHP formally changed its name to Wyeth March 11 (1"The Tan Sheet" Jan. 28, 2002, p. 8)...

AHP becomes Wyeth

Wyeth Consumer Healthcare will replace the Whitehall-Robins name on product packaging at next label printings. AHP formally changed its name to Wyeth March 11 (1"The Tan Sheet" Jan. 28, 2002, p. 8)...

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