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Quigley

This article was originally published in The Tan Sheet

Executive Summary

Cold-Eeze marketer debuts new stick gum delivery form for homeopathic cold remedy zinc gluconate glycine; product contains same dosage and formula as Cold-Eeze lozenges. Boxes of 20 cinnamon gum sticks will ship at end of August and carry a suggested retail price of $4.99. No ad support is planned at this time

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