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Natrol Fiber, Cleansing Teas Headline New Product Launches

This article was originally published in The Tan Sheet

Executive Summary

Fiberlicious, a new easily dissolved high-fiber tea from Natrol, is one of several products the firm is rolling out for early summer.

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Natrol will take a more cautious approach to product introductions in the coming year, focusing on fewer products and heightened consumer research, President & CEO Elliot Balbert stated

Natrol Growth Strategy: Fewer Products, More Research, Higher Earnings

Natrol will take a more cautious approach to product introductions in the coming year, focusing on fewer products and heightened consumer research, President & CEO Elliot Balbert stated

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