Pink Sheet is part of the Business Intelligence Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC’s registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

Printed By

UsernamePublicRestriction
UsernamePublicRestriction

P&G Trims Media Spending, Gets 'Lean' From Production To Market

Executive Summary

P&G reduces "media waste" by 20% in 2017 and sees further cost-reduction opportunities through private marketplace deals with media companies. During an investor conference, CEO David Taylor says P&G is responding to retailer pressure with a “lean innovation” approach to move products to market more quickly.
Advertisement

Related Content

P&G Extends Gum Repair Toothpaste Line As It Trims Production Footprint
P&G Extends Crest Toothpaste Line While Trimming Production Footprint
With PureZzzs, P&G Stretches ZzzQuil OTC Sleep Brand Into Supplement Space
P&G Stretches ZzzQuil Sleep Brand Into Supplement Space With PureZzzs
P&G Goes Native In Acquisition That Aligns With Peltz' Vision
P&G Goes Native In Acquisition That Aligns With Peltz' Recommendations
E-Commerce Pricing Pressures 'Manageable' To P&G, But 'Scary' To Analysts
P&G Board Seat Swings To Peltz In Ongoing Vote Tally

Topics

Advertisement
UsernamePublicRestriction

Register

PS122585

Ask The Analyst

Please Note: You can also Click below Link for Ask the Analyst
Ask The Analyst

Your question has been successfully sent to the email address below and we will get back as soon as possible. my@email.address.

All fields are required.

Please make sure all fields are completed.

Please make sure you have filled out all fields

Please make sure you have filled out all fields

Please enter a valid e-mail address

Please enter a valid Phone Number

Ask your question to our analysts

Cancel