Garden Of Life, POM Wonderful Cases Help FTC Hone Decree Language
This article was originally published in The Tan Sheet
When courts disagree with FTC counsel on health claims cases, the agency looks for takeaways it can use to sharpen consent decree language in the future, says FTC advertising practices official Richard Cleland.
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The Federal Trade Commission says consent orders that require more clinical tests to substantiate health claims than are required for other product categories are fair because they are based on the nature of the claims, agency officials say.
A supplement firm's victory over the Federal Trade Commission in federal court demonstrates the rigorous expert support and claim substantiation necessary for thwarting legal challenges from regulators