Top 10 Trends In Food, Supplement Labeling Litigation
This article was originally published in The Tan Sheet
Executive Summary
Lawyers who took down big tobacco have food and supplement advertising in their crosshairs, industry lawyer Prochnow says. He warns that among the top 10 enforcement trends are cases for unsubstantiated claims, “all natural” claims, dangerous failure to warn, nutrient content claims and “healthy” claims.
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Trade Groups Tutor Firms On Protein-Content Calculations
AHPA and CRN worked together on guidance for doing the nutrient math correctly for protein-content labeling on supplement products. The groups recommend that calculations of protein content in nutrient labeling include only proteins that consist of a chain of amino acids connected by peptide bonds.
Trade Groups Tutor Firms On Protein-Content Calculations
AHPA and CRN worked together on guidance for doing the nutrient math correctly for protein-content labeling on supplement products. The groups recommend that calculations of protein content in nutrient labeling include only proteins that consist of a chain of amino acids connected by peptide bonds.
POM Decision Will Free FTC Resources For Other Enforcement
With the POM Wonderful litigation off its desk, FTC will have more resources to bring cases against other advertisers, attorney Mark Ullman warns. Likely target areas in 2013 and beyond include social media marketing and more subtle disease claims.