POM Wonderful Misses Mark In Suit On FTC Claims Standard, Attorneys Say
This article was originally published in The Tan Sheet
Executive Summary
A complaint challenging Federal Trade Commission claim substantiation requirements could backfire and strengthen the agency's rulemaking authorities, a food and drug attorney says
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Trade Groups, Emord Rip FTC Interpretation Of POM Wonderful Ads
An amici curiae brief filed in the POM Wonderful case by CHPA and CRN criticizes FTC for relying “on its own ‘expertise’ to determine the meaning of ambiguous advertisements.” A separate brief by attorney Jonathan Emord says FTC is creating unreasonable barriers for food product research.
Trade Groups, Emord Rip FTC Interpretation Of POM Wonderful Ads
An amici curiae brief filed in the POM Wonderful case by CHPA and CRN criticizes FTC for relying “on its own ‘expertise’ to determine the meaning of ambiguous advertisements.” A separate brief by attorney Jonathan Emord says FTC is creating unreasonable barriers for food product research.
In Brief
Sanofi picks up Colombian generics firm Genfar; judge defers to FTC adjudication in dismissing POM Wonderful suit; P&G sues BrushPoint over whitening strip patents; Colgate, Omron team on electronic toothbrushes; more news In Brief.