Aveeno backs Healthy Skin Tour
This article was originally published in The Tan Sheet
Executive Summary
The Johnson & Johnson skin care brand partners with the Skin Cancer Foundation for the third Road to Healthy Skin Tour. Aveeno's May 3 release marking the start of Skin Cancer Awareness Month says the tour will visit more than 80 U.S. locations through September to educate consumers about skin cancer detection and prevention, including offering full-body skin cancer screenings on the tour's customized RV. The firm notes during the previous tours more than 6,500 people were screened and more than 2,000 potential skin cancers and pre-cancers were identified, including 116 suspected melanomas
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