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Startup Blacksmith Debuts With Luden's, PediaCare Acquisition From McNeil

This article was originally published in The Tan Sheet

Executive Summary

Blacksmith Brands, led by industry veteran Peter Mann, launches with the acquisition of five OTC brands from Johnson & Johnson/McNeil Consumer, including Luden's throat lozenges and PediaCare children's cough/cold remedies

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McNeil OTC Recalls Slice $900M From J&J's 2010 Sales

Recalled OTC drugs took a $900 million bite out of Johnson & Johnson's fiscal 2010 sales, including $300 million in the fourth quarter, contributing to what the company and analysts labeled disappointing earnings.

McNeil OTC Recalls Slice $900M From J&J's 2010 Sales

Recalled OTC drugs took a $900 million bite out of Johnson & Johnson's fiscal 2010 sales, including $300 million in the fourth quarter, contributing to what the company and analysts labeled disappointing earnings.

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