Colgate Leans On Retail Marketing, New Products For Market Edge
This article was originally published in The Tan Sheet
Executive Summary
Colgate-Palmolive hopes to expand its oral care position with online and in-store marketing, educational outreach and a "very rich pipeline of new products," a top executive said
You may also be interested in...
Colgate “Superior” Anti-Cavity Toothpaste Launching In Emerging Markets
Colgate-Palmolive CEO Ian Cook highlights innovations targeted to emerging markets, including a new toothpaste containing acid-neutralizing technology for advanced cavity prevention.
Colgate “Superior” Anti-Cavity Toothpaste Launching In Emerging Markets
Colgate-Palmolive CEO Ian Cook highlights innovations targeted to emerging markets, including a new toothpaste containing acid-neutralizing technology for advanced cavity prevention.
Brazil Plans To Double Tariffs On U.S. Personal Care Products
U.S. personal care product firms will pay twice as much in tariffs on imports to Brazil - 36 percent - unless the countries negotiate a compromise