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Adams’ Brands Front And Center In Reckitt’s Present, Future

This article was originally published in The Tan Sheet

Executive Summary

Adams Respiratory Therapeutics' products have buoyed Reckitt Benckiser's revenues despite slumping economic conditions and are central to the firm's global growth strategies, executives say

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Reckitt-Benckiser's revenues soared 13 percent in fiscal 2008 as health care and personal product sales grew more than twice as fast as its other segments - a trend the firm expects to continue despite private label competition and the global economic slump

Reckitt’s Revenues Soar On Strength Of Adams Brands, Product Innovations

Reckitt-Benckiser's revenues soared 13 percent in fiscal 2008 as health care and personal product sales grew more than twice as fast as its other segments - a trend the firm expects to continue despite private label competition and the global economic slump

Reckitt’s Revenues Soar On Strength Of Adams Brands, Product Innovations

Reckitt-Benckiser's revenues soared 13 percent in fiscal 2008 as health care and personal product sales grew more than twice as fast as its other segments - a trend the firm expects to continue despite private label competition and the global economic slump

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