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Expo West In Brief

This article was originally published in The Tan Sheet

Executive Summary

Horizon milk with DHA: Martek Bioscience has entered into a new agreement with Dean Foods Company's WhiteWave Foods subsidiary that will add Martek's life'sDHA to the Horizon Organic milk and new Rachel's natural yogurt brand products, the algal DHA firm announces March 9. The products are expected to debut in mid-2007, Martek notes. Under the 15-year deal, Dean and WhiteWave will purchase all their DHA omega-3 needs from Martek for products in the U.S. and other designated territories. "I believe that this agreement with Dean will serve as an important step forward towards the widespread use of Martek's life'sDHA in a variety of food and beverage products," Martek CEO Steve Dubin says. A previous agreement between the firms added life'sDHA in Silk Plus Omega-3 DHA soy milk (1"The Tan Sheet" Feb. 5, 2007, In Brief). At the show, WhiteWave also introduced Silk Plus Fiber and the Rachel's line of premium natural yogurts, which will be available nationwide in select channels...
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