Amerfit

Executive Summary

Amerifit Brands, a portfolio company of Charterhouse Group, announces Nov. 29 Bear Growth Capital Partners, a subsidiary of Bear Stearns made a $15 mil. growth equity investment in the company. "This investment also increases our equity base, which will allow us to continue to be aggressive acquirers of brands that fit our strategy," Amerifit CEO Cyrill Siewert says. On Nov. 1 Amerifit Nutrition announced its acquisition of CULTURELLE, a probiotic dietary supplement. "CULTURELLE is the top-selling brand in the chain drug category and one of the fastest growing in the natural food channel, according to IRI and SPINS data, respectively," Amerifit said...