Pink Sheet is part of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC’s registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

Printed By


Colgate on acquisitions

This article was originally published in The Tan Sheet

Executive Summary

Colgate-Palmolive would "not easily move into" OTC or pharmaceutical categories, CEO Reuben Mark stated during the Sanford Bernstein Strategic Decisions Conference June 1. Colgate has been identified as a potential bidder for Pfizer's Consumer Healthcare unit, which includes the Listerine oral care brand (1"The Tan Sheet" May 29, 2006, p. 6). Pfizer has expressed that it is not interested in selling its brands individually. Separately, Mark noted the firm's advertising spend will be up a record 13%-14% for the full year. Colgate put $297.1 mil. behind its global brands in the first quarter (2"The Tan Sheet" May 15, 2006, p. 11). The company also spent a record amount on advertising last year, with spending up 11.5%, according to the exec...

You may also be interested in...

Pfizer Weighs Options For OTC Division As Investors Line Up For Purchase

While Pfizer considers whether to sell its Consumer Healthcare unit or spin it off to shareholders, potential buyers are placing bids with an eye toward an early June deadline

Colgate Total Ad Campaign Aims To Counter Crest Pro-Health Claims

Colgate will launch new advertisements for Colgate Total toothpaste to respond to direct competition from Procter & Gamble's new Crest Pro-Health toothpaste, according to Colgate-Palmolive President and COO Ian Cook

Bayer Execs On Digital Acceleration, Getting The Building Blocks Right

Senior executives from Bayer outlined at a recent summit the contours of digital transformation already underway and the vital components of a successful digital team. Firms need to be able to operate technology at the “speed of business” and not “at the speed of a ticketing queue.”





Ask The Analyst

Please Note: You can also Click below Link for Ask the Analyst
Ask The Analyst

Your question has been successfully sent to the email address below and we will get back as soon as possible. my@email.address.

All fields are required.

Please make sure all fields are completed.

Please make sure you have filled out all fields

Please make sure you have filled out all fields

Please enter a valid e-mail address

Please enter a valid Phone Number

Ask your question to our analysts