Pink Sheet is part of the Business Intelligence Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC’s registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

Printed By

UsernamePublicRestriction
UsernamePublicRestriction

ERSP habla Español

This article was originally published in The Tan Sheet

Executive Summary

Claims for "The System Tratamiento Contra La Obsedidad" Centro Natural De Salud's weight-loss system, are the subject of the first Spanish language infomercial addressed by the Electronic Retailing Self-Regulation Program. The review follows FTC's 2004 launch of an "ongoing and comprehensive campaign" to stop fraudulent advertising to Spanish-speaking consumers (1"The Tan Sheet" June 21, 2004, p. 11). ERSP deems the marketer's evidence insufficient support of its weight-loss claims such as "everything you lose, you will never gain back, guaranteed," as well as specific product claims and customer testimonials. The company agreed to modify all advertising as suggested...
Advertisement

Related Content

Hispanic Weight-Loss Supplement Marketer Target Of New FTC Initiative
Hispanic Weight-Loss Supplement Marketer Target Of New FTC Initiative

Topics

Advertisement
UsernamePublicRestriction

Register

PS098033

Ask The Analyst

Please Note: You can also Click below Link for Ask the Analyst
Ask The Analyst

Your question has been successfully sent to the email address below and we will get back as soon as possible. my@email.address.

All fields are required.

Please make sure all fields are completed.

Please make sure you have filled out all fields

Please make sure you have filled out all fields

Please enter a valid e-mail address

Please enter a valid Phone Number

Ask your question to our analysts

Cancel