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Consumer OTC Drugs

Bayer “Shades of Red” Campaign Educates Women On Cardiovascular Risk

This article was originally published in The Tan Sheet

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  • The Tan Sheet

Executive Summary

Bayer will unveil a national print and TV campaign in February to promote aspirin for MI prevention in women, according to a Jan. 25 announcement

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This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

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