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P&G Comes Out Sparkling White As Judge Dismisses Colgate’s Complaint

This article was originally published in The Tan Sheet

Executive Summary

Colgate's contention that Procter & Gamble's ads implied Colgate Simply White and Simply White Night are ineffective because they wash away failed to convince a federal jury that found in favor of P&G

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Procter & Gamble is asking the D.C. federal court to revise earlier legal decisions in favor of Colgate-Palmolive and declare P&G the first inventor of patent claims relating to various products under the Crest brand

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