Loratadine Private Labelers Gain On Branded Alternatives
This article was originally published in The Tan Sheet
Executive Summary
Private label loratadine is making market share inroads against branded Claritin (Schering-Plough) and Alavert (Wyeth)
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Leiner Health Products will seek to control the store brand loratadine market with late summer launches of equivalents to Schering-Plough's Claritin RediTabs and D-24
Leiner Looks To Rule Claritin Equivalent Market With Summer Launches
Leiner Health Products will seek to control the store brand loratadine market with late summer launches of equivalents to Schering-Plough's Claritin RediTabs and D-24